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Soqono Privacy Policy.

Effective Date: November, 2024
 
Soqóno (“Soqóno,” “we,” “us” or “our”) recognizes the importance of protecting your privacy. The following privacy policy (“Privacy Policy”) is the way we handle information learned about you from your interactions with us, including your visits to our website available at https://www.soqono.com/ (the “Site”).
 
PLEASE REVIEW THIS PRIVACY POLICY CAREFULLY. When you interact with us, including when you submit information to or through the Site or when you use the Site, you accept the terms of this Privacy Policy and our Terms of Use, and consent to our collection, use, disclosure, and retention of your information as described in this Privacy Policy.


Information Collected
Personal Information
Soqóno collects personal information from you, which may include the following:

  • Name

  • Address

  • Email address

  • Telephone number

  • Company name

  • Any information you may provide when you contact us through the Site

  • If you are a research participant, any information we are requested by our clients to collect from you with your consent. This may include biometric data and consumer health data. 

 
This information is collected when you contact us through the “Contact Us” form on the Site, sign up to become a research participant or when you participate in our research projects/studies. We may also collect your information through our service providers who assist us in carrying out research projects/studies.
 
Information Collected Automatically
In addition, information about your computer hardware and software is automatically collected by Soqóno when you use the Site. This information may include: your IP address, browser type, operating system type, device type, language preferences, access times and dates, geographic location, referring website addresses and other technical information such as protocol status and substatus, bytes sent and received, and server information. We may also collect information about how you interact with the Site. This information is used by us for our business purposes, including for the operation and improvement of the Site, for technical troubleshooting, to maintain quality of the Site and to provide general statistics regarding use of the Site.
 
Cookies and Other Information Collection Tools
What are cookies? A cookie is a small file containing a string of characters that is sent to your computer when you visit a website or use an online service. When you visit the website or use the service again, the cookie allows that website or online service to recognize your browser or device. Cookies may store unique identifiers, user preferences and other information.
 
Duration of Cookies. We may use “session cookies” or “persistent cookies.” Session cookies are temporary and expire once you close your browser or once your session ends. Persistent cookies remain on your device for much longer or until you or your browser erase them. Persistent cookies have varying durations that are dependent on their expiration date.
 
What types of cookies do we use? The Site may use the following cookies, including both first-party and third-party cookies:

  • Essential Cookies. These cookies are necessary for you to browse the Site and use its features, such as accessing secure areas of the Site. Without these cookies, certain aspects of the Site may not be available to you.

  • Functional Cookies. These cookies collect information about how you have used the Site in the past and allow the Site to remember the choices you have made. These cookies allow us to improve how the Site works for you and tailor the Site to your preferences.

  • Analytics Cookies. These cookies collect information about how you use the Site, such as which pages you most often visit on the Site, the time you spend on the Site, which links you click on, and any issues encountered. These cookies help us understand how visitors interact with the Site.

  • Marketing Cookies. These cookies track your online activity to help deliver advertisements that are relevant to you and your interests and measure the effectiveness of the advertising campaigns.

 
Why do we use them? Cookies help us improve the Site by providing us with information about which parts of the Site are most popular, enabling us to analyze technical and navigational information about the Site, and helping us to detect and prevent fraud. We also use cookies and other data collection tools, such as pixels, to help improve your experience with the Site. For example, we use Google Analytics to help analyze how users use the Site. These tools use cookies to collect standard Internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the Site (including IP address) is transmitted to our data collection tool service providers. This information is then used by us to evaluate visitors’ use of the Site and to compile statistical reports on website activity for Soqóno. If you would like to opt-out from the use of your information by Google Analytics, you may use Google Analytics’ opt-out browser add-on designed for this purpose.
 
How do I control cookies? Web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to manage and delete cookies, visit www.allaboutcookies.org. Some web browsers provide settings that allow a user to reject cookies or to alert a user when a cookie is placed on the user’s computer, tablet or mobile device. Most mobile devices also offer settings to reject mobile device identifiers. Although users are not required to accept cookies or mobile device identifiers, blocking or rejecting them may prevent access to some features available through the Site.
 
Web Beacons and Pixels
A pixel is an HTML code snippet embedded in a website or email that collects information about user behaviors and interactions with the website or email.
 
As noted above, we may also use pixels both on certain aspects of the Site and in HTML-formatted email messages to you. These monitoring tools may be used for the purpose of, among other things, measuring the success of our marketing campaigns, compiling statistics about Site usage and tracking the activities of users of the Site and email recipients.

 
How Information is Used
We may use the information we collect for any of the following purposes:

  • to provide the Site to you and to improve the Site;

  • to enable you to participate in our research projects/studies;

  • to verify whether you qualify for our research projects/studies;

  • to manage project/study logistics;

  • for research and analysis purposes;

  • to gather insights for our clients;

  • to operate, improve and personalize the products we offer, and to give each user a more consistent and personalized experience when interacting with us;

  • to personalize our advertising;

  • for security, to detect fraud or illegal activities, and for archival and backup purposes in connection with the provision of the Site;

  • to communicate with you;

  • For our business purposes, such as data analytics, audits, improving our products and services, identifying Site usage trends, and determining the effectiveness of our promotional campaigns;

  • As we believe to be necessary or appropriate: (i) under applicable law; (ii) to comply with legal process; (iii) to respond to requests from public and government authorities; (iv) to enforce this Privacy Policy and our Terms of Use; (v) to protect our operations or those of any of our affiliates; (vi) to protect our rights, privacy, safety or property, and/or that of our affiliates, you, or others; and (vii) to allow us to pursue available remedies or limit the damages that we may sustain.

 
Sharing of Information

  • With Third Party Service Providers Performing Services on Our Behalf. We share your personal information with our service providers to perform the functions for which we engage them. For example, we may use third parties to host the Site or assist us in providing functionality on the Site, assist us with carrying out our research projects/studies, provide data analytics and research on the Site and send out informational materials.

  • Through Tracking Technologies. We may share information collected through tracking technologies set on the Site with our website analytics and digital advertising service providers.

  • With Study Sponsors. We share information we collect from our research projects/studies with the respective study sponsor. We attempt to remove certain personally identifying information when we disclose the information collected through our research projects/studies to the respective study sponsor. However, please note that your information may still be linked to a “subject ID” that is unique to you.

  • For Legal Purposes. We also may share information that we collect from users as needed to enforce our rights, protect our property or protect the rights, property or safety of others, or as needed to support external auditing, compliance and corporate governance functions. We will disclose personal information as we deem necessary to respond to a subpoena, regulation, binding order of a data protection agency, legal process, governmental request or other legal or regulatory process. We may also share personal information as required to pursue available remedies or limit damages we may sustain. 

  • Changes of Control. We reserve the right to transfer or assign the information that we have collected from users in connection with a corporate transaction, such as a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.

 
Soqóno does not share your personal information with third parties for those third parties’ direct marketing purposes.


Links to External Websites and Online Services
Our Site may contain links to third-party websites and online services. Any access to and use of such third-party websites or online services is not governed by this Privacy Policy but is instead governed by the privacy policies of those third-party websites or online services, and we are not responsible for the information practices of such third-party websites or online services.
 
Security Used & Retention of Personal Information
Soqóno uses reasonable security measures designed to prevent unauthorized intrusion to the Site and the alteration, acquisition or misuse of personal information. However, please note that no data transmission over the Internet or data storage system can be guaranteed to be 100% secure.
 
We will retain your personal information for as long as necessary to fulfill the purpose for which it was collected, or as required by applicable laws or regulation.

 
Do Not Track
Our Site does not currently take any action when it receives a Do Not Track request. Do Not Track is a privacy preference that you can set in your web browser to indicate that you do not want certain information about your webpage visits collected across websites when you have not interacted with that service on the page. For details, including how to turn on Do Not Track, visit www.donottrack.us.
 
Children
We do not knowingly collect or maintain personal information from any person under the age of 13. No parts of our Site are directed to or designed to attract anyone under the age of 13.
 
Nevada Residents
Under Nevada law, Soqóno does not sell your personal information. However, if you are a Nevada resident, you may submit a request that we not sell any personal information we have collected about you by contacting us at privacy@soqono.com.
 
EU/UK/Switzerland Residents
With respect to “personal data” as defined by Regulation (EU) 2016/679 (“GDPR”), any national law of an EU member state adopted pursuant to the GDPR, the United Kingdom Data Protection Act of 2018, and the Switzerland Federal Act on Data Protection (collectively, “European Data Protection Laws”), we serve as the “controller”.
 
We process each of the personal data set forth in Section 1 (Information Collected) above for the purposes set forth in Section 2 (How Information is Used) above. We disclose each of the personal data we process with the third parties set forth in Section 3 (Sharing of Information) above.
 
Our legitimate bases for processing such personal data include:

 

  • Performance of Contract. We may use your information to perform our contractual services or prior to entering into an agreement with you. For instance, if you use the Site, we use your information to provide to you the features and functionality of the Site.

 

  • Legitimate Interest. We may use information for our legitimate interests, except where such interests are overridden by your interests or fundamental rights and freedoms. For instance, we may use your personal data to contact you and respond to your requests and inquiries, to administer our business including by creating statistical analyses, to identify prevent and detect fraud or to pursue or defend ourselves against legal claims.

 

  • Consent. We may use your information with your consent. In these instances, we will ask you to grant us consent to use your information. You are free to grant or deny permission. If you deny permission, we will not be able to process your information to conduct the activity to which the consent relates. For example, we will not be able to permit you to participate in our research projects/studies. You are also free to withdraw your consent at any time. A withdrawal of consent will not affect processing that has been completed during the time in which the consent was valid. If you have granted us consent to use your information, we will use it only for the purposes specified when we request your consent.

 

  • Fulfillment of Legal Obligations. We may use your information to comply with our legal obligations. To comply with regulations, laws or any authority requests, we may disclose your information to authorities or other officials or otherwise process your information pursuant to legal obligations we are subject to (e.g., retain certain information according to tax or commercial laws, respond to your requests to exercise your rights under European Data Protection Laws).

 
Given the international nature of our business, personal data may be sent abroad and processed by companies located inside the European Union and third countries, solely for the aforementioned purposes. In these cases, we transfer your personal data through the use of appropriate safeguards as required by European Data Protection Laws.
 
We will retain your information for as long as necessary to fulfill the purpose for which it was collected, or as required by applicable laws or regulation. 
 
Under European Data Protection Laws, you have the following privacy rights, which you may exercise by contacting us at privacy@soqono.com:

  • Right of Access. You have the right to obtain confirmation as to whether your personal data is being processed, as well as access to the personal data along with certain information, including the purposes of the processing, the categories of personal data concerned and the recipients or categories of recipients to whom the personal data have been or will be disclosed.

  • Right to Rectification. You have the right to rectify your inaccurate personal data and to complete any incomplete personal data, including by means of providing a supplementary statement.

  • Right to Erasure or Right to be Forgotten. You have the right to erase your personal data under certain circumstances.

  • Right to Restrict Processing. You have the right to restrict our processing of your personal data under certain circumstances.

  • Right to Object. You have right to object, on grounds relating to your particular situation, at any time to our processing of your personal data, which is based on public interest or our legitimate interests, including the profiling of data. In this case, we will stop processing your data, except for where we have compelling legal grounds for the processing which override your interests, rights and freedoms, or for the exercise or defense of possible legal claims. You also have a right to object to the processing of your personal data for direct marketing purposes.

  • Right to Data Portability. Under certain circumstances, you have the right to receive your personal data that you provided to us in a structured, commonly used and machine-readable format, and have the right to transmit such data to another controller without hindrance from us.

  • Right to Withdraw Consent. If you have provided us with your consent for the processing of your personal data, you may withdraw your consent at any time to stop any further processing.

  • Right to Lodge a Complaint. You have a right to lodge a complaint with a supervisory authority if you believe that our processing of your personal data violates the European Data Protection Laws.

 
Questions / Contact Us
If you have any questions regarding this Privacy Policy, please contact us at:
 
Email: privacy@soqono.com
Mail:  
Soqóno
3000 El Camino Real,
Building 4, Suite 200
Palo Alto, CA 94306
 

Notification of Changes
Any changes to our Privacy Policy will be posted to this page so users are always aware of the information we collect and how we use it. Accordingly, please refer back to this Privacy Policy frequently as it may change.
 

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